The latest edition of The News Feed is now online.
This issue features a preview of the 2017 Beef Industry Convention that is coming up Jan. 12-14 in London. Another great program is planned for our valued partners and guests.
Check out the Convention agenda and the bios of our speakers. You’ll also find the registration form and the 2017 OCFA membership form inside.
Other stories include an update on our exciting partnership with OLG Slots & Casinos and our Social Media initiative involving some influential “foodies.”
To view the issue, click on the following link: winter-2016-news-feed
The Summer 2016 issue has all the details on a busy spring that is leading into an eventful summer for the Ontario Corn Fed Beef Program.
The Ontario Cattle Feeders’ Association, OCFB and Executive Director Jim Clark were proud to receive the Canadian Cattlemen’s Association’s 2016 Beef Industry Innovation and Sustainability Award. Sustainability has been one of the main goals since the inception of our program. While it may not have been called sustainability back then, there has always been a commitment to improve and maintain a more viable beef industry in Ontario.
Also of note, the latest issue highlights a successful showing of OCFB at two major global food events. Closer to home, there is more on our exciting partnership with OLG Slots and Casinos, which are now proudly featuring Ontario Corn Fed Beef at 10 locations across the province.
For these and the other stories in The News Feed, click on the following link:
FOR IMMEDIATE RELEASE
March 10, 2016 – Ottawa, Ontario – Jim Clark, the Ontario Cattle Feeders’ Association and the Ontario Corn Fed Beef program have been named as the recipient of the Canadian Cattlemen Association’s 2016 Beef Industry Innovation and Sustainability Award. This award publicly recognizes individuals, industry stakeholders and value chain members for their outstanding commitment to the sustainability of Canada’s beef industry through innovation.
“Ontario Corn Fed Beef is a success story that could serve as a blueprint for branded programs across Canada that promote the Canadian Beef Advantage,” said Canadian Cattlemen’s Association (CCA) President Dave Solverson.
The latest edition of The News Feed is now available online. The Spring 2016 issue covers the highlights of the 18th annual Beef Industry Convention in London that was proudly hosted by the Ontario Cattle Feeders’ Association.
While a lot has changed in the beef industry in the 15 years since the Ontario Cattle Feeders’ Association launched the Ontario Corn Fed Beef brand, one thing has never changed.
The OCFA has stood by its original blueprint for the farmer-owned program.
As a result, the original principles of the brand are winning over new customers at home and across the world.
FOR IMMEDIATE RELEASE
A successful collaboration: Ontario Corn Fed Beef ‘is BIG in Japan’
October 6, 2015 – London, Ontario – Ontario Corn Fed Beef, a premium beef brand owned and operated by Ontario beef farmers, has successfully expanded into Japan with product featured in over 40 Kinsho Stores in Osaka, where Ontario Corn Fed Beef is featured as the premium imported beef. This past weekend Ontario Corn Fed Beef, Kinsho Stores, and Canada Beef collaborated on multiple consumer events, each with the goal of communicating the Ontario Corn Fed Beef story.
The first event was a consumer cooking class Ontario Corn Fed Beef and Canada Beef co-hosted in conjunction with Kinsho Stores. The event was held to demonstrate the quality and safety assurances of Canadian beef and to demonstrate the high quality of Ontario Corn Fed Beef to Kinsho consumers who used the label from their meat purchase to register for the event, held at a state of the art culinary facility in Osaka.
During the week of August 25th 2015 Ontario Corn Fed Beef welcomed a delegation of Middle East culinary influencers based out of the United Arab Emirates.
The focus of the event was to share the OCFB brand story, from farm to fork. Guests included world renowned chefs and their distributor partners.
The culinary credibility these select chefs carry will have a long term impact on the perception of Ontario Corn Fed Beef in this growing and valuable export market.
The event was supported by valued and strategic partners within the Canadian industry, including St. Helen’s Meat Packers and Ryding-Regency Meat Packers, as well as numerous Ontario Corn Fed Beef farming families who graciously provided their time and welcomed guests in touring their exceptional operations.
Please click on the following link to view the complete summary.